Services / Influencer Seeding
The Play Every Other Agency Ignores.
Micro-creators (5k–100k followers) consistently outperform macro on engagement and conversion. Other agencies don't manage them at scale because it's operationally impossible without the right infrastructure.
We built the infrastructure to operate at scale. Purpose-built SaaS handles contracts, briefs, and payments, making micro-creator campaigns profitable at volume. For brands this means: more authentic content, more touchpoints, lower cost per piece, and better conversion.
The Numbers
Why Micro Beats Macro on ROI
Higher engagement rate vs macro
Micro-creator audiences are built around genuine shared interest. Macro audiences are passive. The difference in engagement is measurable and consistent.
Lower cost per piece of content
A macro creator charges for their audience size. A micro creator charges for their content and time. For volume campaigns, the maths is straightforward.
Purchase intent and conversion
Trust is the variable. A micro-creator's recommendation carries more weight because the relationship with their audience is closer. Trust converts.
Process
How the Process Works
Brief & Sourcing
We define your creator profile, niche, and platform then handle outreach and vetting across our network of 10,000+ creators.
Contracting
Every creator is contracted with clear terms, deliverables, and payment timelines — all automated. No manual contracts at scale.
Brief & Content Approval
Creators receive structured briefs through the platform. Content is submitted for approval before going live. We handle the feedback loop.
Escrow Payment
Payment is held in escrow until content is delivered and approved. Creators get paid fast. Brands pay only for what they receive.
Reporting
Consolidated reporting across all creators in one dashboard. Reach, engagement, CPM, and conversion tracked at campaign level.
Example
A Typical Micro-Creator Campaign
20–50
Creators
TikTok + Instagram
Platforms
1–2 posts each
Deliverables
3–4 weeks
Timeline