Services / TikTok Shop
TikTok Shop is QVC With an Algorithm.
TikTok Shop is the most direct path from attention to purchase in digital media. A creator recommends your product, the viewer taps once, and the sale completes without leaving the app. The challenge is making it work at scale — and that requires the right creator mix, the right brief, and the right paid amplification strategy.
We've launched our own brand on TikTok Shop. We know what converts and what doesn't — not from case studies, but from running campaigns and seeing the data firsthand.
What's Included
Full TikTok Shop Management
- 01TikTok Shop product setup and catalogue optimisation
- 02Creator affiliate recruitment matched to your product category
- 03GMV Max campaign strategy and implementation
- 04Spark Ads setup and management
- 05Content briefing and approval
- 06Weekly performance reporting
- 07Creator payment processing
How GMV Max Works
Plain English
GMV Max is TikTok's performance ad format. You give TikTok a budget and an objective — usually a target return on ad spend — and TikTok finds the best-performing creator content to amplify automatically. You pay per conversion, not per impression.
The catch: it only works if your organic creator content is already converting. We build that foundation first, then amplify what's working.
Why Creator Content Wins
On TikTok Shop, Trust Is the Product
TikTok's algorithm rewards content that gets watched. Brand ads get skipped. Creator content gets shared. When a creator demonstrates your product to an audience that trusts their opinion, the conversion rate is fundamentally different from a branded video ad. That trust is what you're paying for — and it can't be replicated without authentic creators.